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Social Media & PR Coordinator - United Kingdom  

OLYMPUS (company)


Posted on : 15 April 2017

Project Description

Division: Medical Systems
  • The Medical Systems Division represents our company’s  largest business domain and is the global market and technology leader for medical endoscopes. 
  • Our company aims to continuously find better and more economical solutions to medical issues which improve the well-being of patients, enhance the working environment for doctors and nursing staff and help to develop the overall performance of health care providers.  

  Your Responsibilities:  
  •  To work in close conjunction with the Marketing Manager – UK & Ireland, Product Management teams and Head Of/General Manager group.                             
  • Analyse the market for medical devices within the product portfolio, devising and implementing social media and PR strategies to achieve the greatest return on investment from our company resources.                             
  • Coordination of development planning, implementation and measurement of social media and public relations activities, delivering measurable projects and campaigns on time, within budget and to a consistently high quality.                            
  • Creation and scheduling of engaging content for Social Media                             
  • Monitoring of daily and ad-hoc activity by relevant third parties, associations and competitors                            
  • Attend events for live social media opportunities                            
  • Annual audits including competitor comparison and industry benchmarking                            
  • Management of PR and advertising schedule                            
  •  Press release production, distribution and sell in                            
  • Editorial placement and media related material production                            
  •  Journalist engagement at events and running separate initiatives                              

 Your Qualifications:  
  • The ideal candidate should have an undergraduate degree in marketing, communications or business and be able to display experience in social media marketing and PR with a minimum of one year of experience in the healthcare related field.                            
  • The ideal candidate would have also potentially worked in PR / marketing agencies                            
  • Experience of journalism, public relations or similar, preferably within a healthcare or B2B environment                             
  • Sound commercial understanding of business requirements                            
  • Proven skills in writing professional copy, with the ability to produce compelling and optimised stories while maintaining brand messaging, persuasiveness and readability                             
  •  Creative thinker with proven campaign experience                             
  •  Advanced ability in Excel, PowerPoint and Word                             

Your Competencies:
The interview will be competence based and the following competencies will be assessed: 
Standard competencies: 
  • Communication                            
  •  Continuous improvement                            
  •  Customer focus                            
  • Delivering results                            
  • Problem solving, creativity& decision making                            
  • Team working                            
  • Project management