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Portfolio Manager OTX/OTC (m/f) - Belgium  

Company managed [?] Still accepting applications
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Posted on : 20 March 2017

Project Description


Description:
  • With around 30,000 people working in approximately 70 countries we are a truly global partner for better health. 
  • Our company  is dedicated to pharmaceutical innovation and tackling diseases for which there is currently no cure. 
  • We are expanding continuously into new fields of treatment and therapy. 
  • By always putting people first, we empower employees so everyone can develop to his or her full potential. 
  • We are looking for colleagues with the right skills and experiences to support us in improving the quality of the most precious thing we know: life.
  • Do you want to take part in aninnovativeandpatient-centricjourney? 
  • Do you want to write a new and ambitious chapter in the history of one of the world’s oldest and largest pharmaceutical company?
  •  Then the position as Portfolio Manager for our Iconic & Established Brands in OTX/OTC is for you!




ROLE OBJECTIVE & CORE RESPONSIBILITIES:
  • Maximize the value of the dedicated brands under her/his responsibility, the achievement of the budgeted sales and market shares objectives while increasing customers experience with the brands and keeping a customer centric approach. Brands under his/her responsibility are OTX/OTC, mainly promoted brands GP, Retail Pharmacist or patients levels
  • Lead, drive and ensure the strategic and operational process (short and long term, inclusive life cycle management) for each brand and co-ordinate cross-functional and cross-departmental teamwork
  • Gives guidance and instruction to the HCP Campaign Manager (HCM) to create orchestrated cross-channel plan tailored to customer needs, taking up insights from Customer Engagement Managers (CES) and Key Account Managers (KAM). 
  • Works with a customer-centric mindset, defined as listening to customers and meeting their (unmet) needs to provide customer centric solutions, also ensures that in activities and outcomes the patient comes first 
  • Cross-checks new hypothesis, tests to optimize concepts and base key decisions on a sound evidence base while also being able to make decisions with not all data available
    • Works closely with Commercial Excellence     
    •  Team regarding generation and use of data ensuring a closed-loop approach     
    • tailoring our content to customer needs



QUALIFICATIONS:
  • Master (scientific orientation is an asset) or equivalent combination by education and experience
  • Successful experience in OTC Marketing and Sales is required of 5 years minimum
  • Understanding of the dynamics of the Primary Care environment and the cross-channel business model
  • Agile in using social media and new digital technologies (as well as willing/ready to learn new ones)
  • Advanced expertise in assigned brands, diseases and markets
  • Practical use of CRM system and other dedicated (application) software is an asset
  • Fluent (all spoken and business written) in French, Dutch and English