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Global Digital Marketeer - Based in Belgium - Belgium  

Perrigo (company)


Posted on : 19 February 2017

Project Description

Job Description 
  • We seek to provide quality affordable healthcare products. 
  • With over $4 billion in sales and more than 12,000 people working around the world, our Company is a leading global healthcare supplier. 
  • We develop, manufacture, package and distribute over-the-counter and prescription pharmaceuticals, nutritional products, active pharmaceutical ingredients and consumer products. 
  • We are the world’s largest manufacturer of store brand OTC pharmaceutical products and infant formulas.
  • Our company’s locations are in the United States, Israel, Mexico, the United Kingdom, India, China, Belgium and Australia with our corporate headquarters located in Ireland.   

Working With Us:
  • Innovative. Collaborative. Entrepreneurial. That is what best describes a career at our company, the Branded Consumer Healthcare (BCH) Segment of our company, in Belgium. 
  • We are a  company that markets and distributes over-the-counter (OTC) healthcare and cosmetic products around the globe. 
  • Besides our Belgian commercial organization and manufacturing sites, our BCH headquarters are located in Belgium.
  • To further strengthen our team, we are looking for disciplined, self-motivated individuals who are looking for meaningful work in a fast-growing global business.  
  •  Our company has a wide brand portfolio including top brands.
  • Our company has managed to build a high-performance, customer-focused organization which today is directly operating in about 35 countries – mainly in Europe – serving a high potential market of prescription-free, consumer-oriented health products, with different legal status ranging from medicines, medical devices, cosmetics, food supplements and biocides. 
  • To strengthen our Corporate Marketing team, we are currently looking for a Global Digital Marketeer based out of our Corporate offices.

The role: 
  • As Global Digital Marketeer you take the leading role to initiate, roll-out and continuously update digital projects and activities. 
  • You develop the brand’s digital strategy in close collaboration with both the global and local Brand Managers and liaise with external partners on a regular basis.
  •  In this role you are a member of our Corporate Marketing team (currently about 25 members) based in the company headquarters and report into the Global Digital Marketing Manager

Your responsibilities:
  • You gather consumer insights and market/competition insights in several categories and translate them into actionable plans to drive continuous growth; 
  • You build, evaluate and optimize the digital strategies for the top brands in the portfolio; 
  • You guide digital KPIs and measurement; 
  • You make central ‘toolboxes’ including digital assets needed to deploy the strategy in local markets; 
  • You support the roll-out of the strategy in local markets and strive for continuous optimization; 
  • You define and lead development of new websites. If needed, you maintain localized websites in multiple countries in collaboration with local brand and digital managers; 
  • You brief media-, digital- and ad agencies and closely collaborate with them on a daily basis; 
  • You manage global digital tools: Google analytics, Adwords MCC, E-mailing tools,  
Your profile 
  • Master Degree and at least 2 to 4 years of digital marketing experience, preferably in FMCG or OTC. International experience is a plus. 
  • Passionate about digital marketing/media, search and e-commerce. 
  • Hands-on experience in multiple online marketing domains: SEM, online advertising, social media, conversion optimization, web analytics, working with different CMS, development of web sites 
  • Experience in making digital plans 
  • Results-oriented & data-driven mindset 
  • ‘Entrepreneurial’, ‘business acumen’, ‘analytic’, ‘innovative’ and ‘creative thinker’ are words that describe you best. 
  • You are a self-starter with the ability to own projects and excellent problem solving skills. 
  • You have an open and empathic attitude towards other cultures which makes you a real international marketer. 
  • You have a strong ability to adapt to a changing environment. 
  • You read, write and speak English fluently and have excellent communication skills  

Our offer 
  • A dynamic working environment in a growing organization. 
  • Besides a competitive remuneration pack (including pension plan, hospitalization insurance,…) we offer you excellent growth opportunities 
  • The possibility to go on an international local assignment in the future