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European Communication & Digital Public Affairs Manager Belgium,  

Lilly NL (company)

Posted on : 04 April 2017

Project Description

  • The European Communications & Digital Public Affairs manager will be a strategic member of company European  Government  Affairs  team.  
  • You  will  be  responsible  for  the  development  and  implementation  of  a  dynamic  digital  public  affairs  and  communications  strategy  supporting  our business  objectives  and  ensuring  our  mission,  message  and  brand  are  used professionally and effectively.  
  • You will be responsible for leading both the digital strategy and communications campaigns focused on the priority policy issues that impact the innovative, biopharmaceutical industry in Europe.  
  • The  role  will  comprise  maintaining,  leveraging  and  growing  the  company  platform's  reach  and  influence  as  well  as  responsibility  for  coordinating  with  company's   European affiliates on the broader digital public affairs channels in Europe.  
  • You  will  work  closely  with  European  affiliate  corporate  affairs  teams  as  part  of  the  broader international  corporate  affairs  group,  further  coordinating  with  international  government  affair and global public policy.  

Key Responsibilities: 
  • Manage the communication of key EU policy messages and positions that support our business objectives, including the strategic oversight and implementation of communications campaigns to European stakeholders on priority policy issues. 
  • Manage the PadEU blog, company  in Europe website and Twitter account: delivering regular blog content in alignment with policy priorities; effective use of Twitter for key stakeholder engagement; and strengthening PadEU brand reach through traditional media and publicity opportunities. 
  • Work closely with colleagues in government and corporate affairs to drive the strategic and tactical use of social media and traditional communication channels focused on priority policy areas. 
  • Monitor social media channels to leverage opportunities and manage issues that arise and respond quickly and decisively.  
  • Devise and commission analytical reports about the web area that can be used to inform our development of the company in Europe website and digital assets. 
  • Build digital public affairs awareness and capabilities across regional corporate affairs network (including building governance and training opportunities).   
  • Keep up to date with current web trends and developments and ensure we remain timely and current in use of digital media. 
  • Manage the supporting agency and associated digital public affairs budget.   

  • Bachelor's degree  
  • Over 5 years experience working in a public affairs role
  • Experience of running and measuring successful communications and digital campaigns  
  • Strong expertise in digital communications, including social media, website content and data management including experience of running and measuring successful digital campaigns. 
  •  Solid understanding of institutions of the European Union. 
  • Understanding of healthcare issues and/or the pharmaceutical industry. 
  • Excellent verbal communications and writing skills in English. 
  •  Fluency in a second European language. 
  • Ability to work effectively with diverse audiences as part of a collaborative team including senior management. 
  • Project management skills:  experience successfully driving and completing high priority projects. 
  • Experience working in the European institutions (Commission or Parliament) a plus. 
  • Experience managing consulting firms, public relations agencies, and other third-party relationships a plus. 

Other Information  
  •  Qualified candidate must be legally authorized to be employed in the European Union.   
  • European and global travel on occasion. 
  •  Must possess a valid passport. 



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