Clinical Research Associate (CRA)Ukraine
Since March 2015
site management and monitoring, astrazeneca ukraine.
cardiological and oncological projects.
Site management and monitoring, AstraZeneca Ukraine.
Cardiological and oncological projects.
Marketing ManagerMarch 2014 --- September 2014
Product manager, Rx / OTCJuly 2012 --- February 2014
core job responsibilities: - analyze brand, market and competitors. - develop brand/market Strategy with specific timelines and Budgets. - perform Forecasting and Budgeting. - translate Strategy into implementation tactics. - manage the process to ensure execution of Marketing plan within cross-functional teams (Sales and others). - monitor kpi's and competitor activity and Strategy. - constantly assess effectiveness and roi of tactical initiatives implementation. - identify kol's and implement plan to build relationship and influence them. - develop, implement and update product Training to Sales force on an ongoing basis. - update Sales strategies and communicate with Sales team quarterly and on regional basis when necessary.
National Key Account ManagerApril 2006 --- May 2012
• develop and implement strategic Sales plans to accommodate corporate goals in the territory of ukraine; providing Market Analysis, activities and Sales Forecasting; • organization of promotional campaigns, exhibitions, conferences and seminars; • represent the company at medical and patient associations to promote products; • monitoring of the market, providing information on tenders; • participation in tenders and budget purchases in co-operation with distributors; • prepare periodic Sales report, showing Sales volumes, potential Sales and areas of proposed client base expansion; • build up and manage the distribution network; • organization of trainings for distributors; • coordination of local distributor team in agreement with Director of distributor company; • manage key accounts, develop relations with the existing and potential partners; • organization of registration of the products in the territory of ukraine.
Regional Representative in Kiev and Kiev regionDecember 1997 --- April 2006
responsibilities: • creating demand for products in the territory of kiev and kiev region; • fulfill Sales plan; • working with the medical community and distributors to introduce and promote products of the company; • organization, conduct and performance Presentations at "round tables", medical seminars and conferences; • manage, train, motivate and supervise the team of 5 medical representatives.
Doctor-ordinator, Department of functional diagnosticsFebruary 1993 --- August 1996
in charge of the office of echocardiographic studies
LinkedIn Assessment :
Master's degree in marketing management in Economics from Kyiv National Economics University in 2007
Medical Degree in Functional Diagnostics from The Russian State Medical University in 1992
Area / Region