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+15 years track record in Communication, marketing and Sales Strategyfacilitator  and  Leader in challenging situations; create teams & set up departments

solid experience with international industry leading companies. pragmatic // result focused // open minded people manager

marketing & CommunicationStrategy marketing & brand development - Digital Marketing & content

Business Development with proposals & contracts

industries; life science, service providers, ecommerce

English, French and dutch

currentlt Training for dpo, gdpr





Current Experience

  • Partner Freelance

    Since November 2017

    current project: Marketing (content, Social Media and events) and Business Development for life science provider of gdpr services.


    Current project: marketing (content, social media and events) and business development for Life Science provider of GDPR services.


Past Experience

  • Marketing & Sales Manager Liège, Belgium

    May 2016 --- May 2017

    ecommerce service provider, from website to fulfillment and returns. set up european pre Sales and Marketing departments, including Communication and Communication tools, across belgium and the united kingdom. definition and deployment of integrated Marketing campaign. co-Marketing with alliance partners manage Budgets defined by corporate. set up pre-Sales department, analyze competition, trends, develop value propositions per service and per ecommerce platform, build contact list for the inside Sales team.  restructure, redefine, and develop new cross channel Sales approach. structure, Coach, empower new Sales recruits.

  • Experienced Business Manager (EBM) Belgium

    December 2013 --- December 2015

    build client portfolio

    define adequate Sales Strategy

    identify new CRO projects

    packaged Sales

    identify and recruit candidates for missions at clients

    manage, Coach, develop Consulting team

    people management 

    Business Development, rfis, rfqs for CRO projects



  • Director Business Development Belgium

    January 2013 --- November 2013

    Marketing and Communication relay for the us office

    Business Development (centralralized Diagnostic services) for several eu countries

    left to join aprova, company founded by CEO of business & decision 'former employer)

  • Business Development Manager Belgium

    January 2009 --- December 2012

    identify and develop CRO business with pharma and biotech companies.  help conceptualize Sales and Marketing strategies and Communication. responsible for Marketing budget covering events, trainings, sponsorships.manage rfis, proposals, collaborations and other negotiations. commercial collaboration with other b&d agencies.    trained commercial recruits. develop consultants’ network.  recruit, select, process, Coach, empower, retain and develop Career plan of consultants. 

  • Sr Business Developer Belgium

    July 2006 --- December 2008

    CRO Expert in biometry services.  increase united states biotech and pharma markets penetration.  participate to targeted Marketing and Communication actions. manage rfis, collaboration proposals and negotiate contracts. propose, plan and attend shows and conferences.  company restructured. 

  • US Market Manager Belgium

    October 2004 --- June 2006

    industrial vision & video surveillance. strengthen image of the company and increase market share in the us.  develop new accounts and advance relationships with existing distributors. company restructured. 

  • Partner California, United States

    January 1994 --- June 2004

    Marketing & Communication & Event Management agency. primarily served the Medical Device, Food and motorsports industries. developed Communication, Marketing, and Planning programs.  conducted Market research. produced content and oversaw development and production of Advertising, press releases and newsletters. negotiated contracts with media, advertisers, sponsors, event facilities. promoted, planned and managed several forms of motorcycle races in ca & az.  recruit and trained seasonal staff. supervised Logistics, accommodation, signage, sponsorship and hospitality suites. moved to belgium.   


Self Assessment :
AssertivenessAdaptabilityAuthenticityCollaborationCommunicativeCompetitivenessCoordinationDependabilityFlexibilityInterest in knowledgeOrganizationOptimismResponsibilityResult OrientedService orientedSociabilityStrategic thinkingTrustWillingness to compromiseStriving


Self Assessment :
Medical devices Negotiation Phase I21 CFR Part 11Account ManagementBiotechnologyBudget NegotiationBusiness DevelopmentBusiness PlanningChange ManagementClinical trialsCoachingCommunication SkillsContract negotiationCRODrug development processEnglishEvent ManagementFDAGlobal MarketingGood Clinical Practice (GCP)Life SciencesmanagementMarketing CommunicationsMarketing ManagementMarketing StrategyMedical DevicesMicrosoft OfficeMultilingualNew Business DevelopmentOutsourcingpeople managementPhases of clinical development (phase I to IV)PowerPointPresentationsProblem SolvingProcess improvementProcurementProduct MarketingProject CoordinationProject ManagementPublic RelationsRecruitingSales ManagementSales OperationsSocial MediaTime Management

Skills and Expertise

Self Assessment :
Attend investigator meetingAttend seminars, courses and meetings within and outside the companyCoachCoach staffCommunicate with sponsorCommunicationCompile informationContract approvalDevelop business planDevelop marketing strategiesDirect co-workersDirect co-workers to achieve resultEstablish contractsEstablish professional relationships with partnersEstablish relationships with Key Opinion LeadersIdentify market opportunitiesIdentify risksIdentify investigatorsIndentify sitesInteract with CROsInteract with regulatory stakeholdersInteract with statisticiansManage multiple projectsmanaging a small teamNegotiate budget Negotiate payment schedulesNegotiationOral presentationOrganise meetingsPeople managementproject managementPromotional materialsReview vendor metricsSelect contractors Written presentation


  • Training in Digital Marketing from HEC Liege, Belgium in 2016
  • MBA in Marketing from Dartley University in 1994

Training and Certification

  • Biometrics in 2014 Training
  • Consultative Sales in 2012 Training
  • Digital marketing tools & strategy in 2016 Certification
  • PV Sensitization and Vigilance Service in 2014 Certification
  • Commercial Aspects of Clinical Development Master Class in 2013 Certification
  • ICH GCP in 2013 Certification


BrightOwl Assessment:
Self Assessment:
Professional Proficiency
Full Proficiency

Work Preferences

  • Positions I am interested in:
    Account Manager - Life Sciences Business Development Manager Marketing Manager Project Manager Consultant Management Consultant Business Consultant Event Manager digital content manager freelance of all below
  • Locations I am interested in:
    Belgium France Netherlands United Kingdom United States
  • Work From Home:
  • Work Regime:
    Permanent position :    FTE% FTE
    BrightOwl freelancer :    40 Hours per week :    % Free Per Month(in coming months)
    BrightOwl employee :    FTE% FTE
  • International:

Area / Region



Driving License
  • Yes

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