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I recently graduated from Business School of INSEEC in Paris with a Master in Digital marketing. Throughout my second degree I gained knowledge in defining a brand identity and understanding the right marketing strategies to apply in order to increase awareness and expand the brand vision on the web. During these classes, I have been given a lot of projects where I had to build better brands by understanding their character and perform creative executions in order to enhance a new positioning or direction. I strongly believe that the combination of my creative personality, my distinguished and diversified experiences and my clear-sightedness to find new possibilities make me a strong candidate for a position at your Company. Since June and until December 2013, I am working as a trainee at pharmaceutical laboratory Eli Lilly as E-marketing and Communications Junior manager. I was involved in the implementation of the main metrics about healthcare professional websites. Indeed I am contributing to increase the performance of the digital channel. I also worked with my team on the new website to manage the SEO channel. I have become familiar with segmentation, strategic terminology, channel expansion and the value of market researching. I am in charge of the organization of internal digital events and I had the opportunity to learn about the importance of digital marketing in the healthcare sector and for market leaders.


Current Experience

  • Digital officer
    Since March 2014
    Manage and propose digital projects for Belgium and Luxembourg • Drive & implement development of several: - Brand & Services web sites (ex :; - iPhone & iPad Applications for customers & sales forces (Baby Checkup available on Belgian Apple Store and Google Play) • Set up & carry out trainings for internal customers on iPad/iPhone • Google Analytics & Social Media analysis

Past Experience

  • e-channel manager
    June 2013 --- December 2013
    Institutional website development management for (SEO recommendations and project management)  Medical sector professional websites benchmark and guidelines for Lilly professional healthcare website  Media planning management of digital events (Serious games, e-learning, Mobil app, Website, mailing, search engine optimization and search engine marketing).  Marketing and competitive intelligence on healthcare social network.  Data tracking, data analysis and KPI monitoring (click rate, rate of better return, time on site daily visit Google adwords, analytics and webmaster).

  • web-marketing Project Manager
    October 2012 --- March 2013
     BtoC website specifications, communication and management of the launch with the web design agency  Water sector professional websites benchmark and guidelines for professional BtoB website development management  Media planning management (Cross media, display, mailing, social network, search engine optimization and search engine marketing).  Study on water treatment market trends and competitive edges.  KPI monitoring (click rate, rate of better return, time on site daily visit Google adword, analytic and webmaster).

  • Jurist
    December 2010 --- September 2011
    New technologies cases: brand counterfeiting. Corporate litigation Law intelligence

  • Intern
    November 2009 --- June 2010
    Law adviser for individuals Legal procedures writing


LinkedIn Assessment :
Digital StrategyProject PlanningWeb Project ManagementWeb MarketingSEODigital MediaE-commerceDigital MarketingSocial Media MarketingMarketing CommunicationsMarketing StrategyEmail MarketingStrategic PlanningMicrosoft OfficeIllustratorPhotoshopInDesignAsset ManagmentNew Business DevelopmentFinancial MarketsMarketingAdvertisingDigital PhotographyRSEMGoogle AnalyticsStratMarketing digital


  • in from in 2013
  • in from Université Panthéon Assas (Paris II) in 2010

Training and Certification

  • Sitecore certification Certification

Area / Region

Bruxelles, Belgique


Driving License
  • No